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    Daniel Pustina

    Head of Sales Central Europe bei PUMA Group

    Professional Background

    Daniel Pustina is a seasoned sales and marketing executive with a wealth of experience spanning top-tier global brands and innovative companies in the sports and lifestyle industry. With a career trajectory marked by prolific leadership roles and strategic initiatives, Daniel has cultivated a strong reputation for driving sales performance and brand growth across multiple markets.

    Currently, Daniel holds the prestigious position of Head of Sales for Central Europe at PUMA Group, where he leads sales strategies and initiatives across key European markets. Daniel’s extensive background includes significant roles at renowned companies like Under Armour and adidas Group, where he honed his skills in sales development and brand marketing. His deep understanding of the sports industry, coupled with his dynamic leadership, has consistently delivered outstanding results and fostered strong relationships within the commercial landscape.

    Before taking on his current role at PUMA, Daniel was the Lead Mentor for the Accelerator Program at HYPE Sports Innovation. In this capacity, he lent his insights and expertise to emerging companies, cultivating the next generation of innovation in sports technology and business.

    Daniel’s entrepreneurial spirit shone through when he founded PRW Real Estate, laying the foundation for a successful business model that merges real estate with strategic marketing. His versatility and aptitude for business evolution make him an invaluable asset in any commercial venture.

    Education and Achievements

    Daniel Pustina's educational background is as impressive as his professional journey. He laid his foundational knowledge at Severna Park High School in Maryland before furthering his studies in Europe. He pursued not one but two Master of Business Administration degrees, each focusing on different areas essential for a successful business career. His first MBA was attained at Friedrich-Alexander-Universität Erlangen-Nürnberg, specializing in Betriebswirtschaft. This program equipped him with comprehensive insights into business management and economic principles.

    In parallel, Daniel also completed an MBA in Marketing/Marketing-Management at Bradford University, allowing him to blend his operational know-how with strategic marketing acumen. These advanced degrees have provided Daniel with a robust framework for navigating complex business environments and crafting successful marketing strategies throughout his career.

    Achievements

    Daniel Pustina has outstanding achievements that underline his contributions to the sports and lifestyle industries. His tenure at adidas Group saw him ascend through the ranks from Functional Marketing Trainee to Senior Sales Director, where he significantly influenced branding and sales strategies across Europe. Truly a testament to his career agility, Daniel later transitioned to Under Armour as Regional Director for the DACH region and subsequently Senior Director for Key Accounts in the EMEA area.

    During his time with Under Armour, his strategic decisions not only increased brand visibility but also substantially boosted sales in the highly competitive European market. His work at HYPE Sports Innovation further emphasizes his commitment to nurturing future talent, acting as a bridge between innovation and commercial execution. His leadership capabilities have been on full display in every position he has held, showcasing a clear passion for mentoring and developing talent in the industry to foster creativity and drive results.

    In addition to these pivotal roles, Daniel's impact on the organizations he has worked with has been quantifiable, often resulting in standout revenue growth and market position enhancements.

    tags':['Daniel Pustina','sales leadership','sports industry','marketing management','PUMA Group','Under Armour','adidas group','business development','MBA','HYPE Sports Innovation','real estate','entrepreneurship','European markets'],

    Daniel Pustina
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    Location

    Berlin, Berlin, Germany