Daniel Prol

Daniel Prol is an accomplished marketing and data professional with over 4 years of experience in the SaaS, consumer products, and services industries. He's currently a Technical Lead - Marketing Solutions Automation at IESE Business School, where he's creating a marketing automation platform using Pardot/SF to automate processes, collect data, and increase sales efficiency. Daniel has a technical background with proficiency in SQL query writing, experience working with analytics data warehouses, and expertise in web analytics and tracking, particularly with Google Analytics and Google Tag Manager. He's also skilled in generating reports and dashboards using tools like Looker, Power BI, and Tableau.

Daniel is passionate about evangelizing a data-informed approach to product development to product managers, designers, and engineers. His strength in effectively presenting insights and summarizing complex data through visualizations has helped him thrive in a global environment with remote teams. He's worked with startups like Platzi (YC) and Cabify, where he helped create end-to-end better software and digital products.

In addition to his technical abilities, Daniel is a graduate of the University of Navarra with a degree in Communications and has a Master's degree in Business Intelligence and Big Data Analytics from UOC. He's also studied computer science at UNIR and completed a summer course at Sheridan College. Daniel is a natural speaker and loves talking about the internet, making him a great option for speaking engagements, workshops, or conferences.