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Daniel Robert Prieto
Creative director Digital at Zag
Daniel Robert Prieto is a seasoned brand and product designer based in London, with over two decades of experience in the design industry. He has established a reputation for his creative direction and design expertise, having worked in various capacities since his career began in 1999. His professional journey includes roles that emphasize both digital and traditional design practices.
Professional Background
- Current Role: Daniel is self-employed, functioning as a lead designer where he applies his extensive knowledge and skills to various projects.
- Previous Experience: He has held significant positions, including Head of Product Design at Reason, contributing to innovative design solutions and strategies.12
Design Philosophy
Daniel's work reflects a deep passion for design, which he claims has only intensified over the years. He is known for his ability to blend creativity with strategic thinking, ensuring that his designs not only meet aesthetic standards but also fulfill client objectives effectively.1
Recognition
His contributions to the field have been acknowledged in various forums, including being listed in the BIMA 100 for 2022, which celebrates influential figures in the digital industry.2
Overall, Daniel Robert Prieto exemplifies a commitment to excellence in design, continually pushing the boundaries of creativity while maintaining a strong focus on user experience and brand identity.