Dana Heuvel

Dana Heuvel is a seasoned professional with extensive experience in digital marketing, business data management, and thought leadership strategies.

Currently serving as the Business Data Officer for the Retail Bank and Marketing Department at Old National Bank, Dana has held key leadership roles at various organizations including Associated Bank and MarketingSavant.

With seven years of experience running MarketingSavant, Dana provided top-tier marketing consulting services to national brands in diverse industries such as healthcare, financial services, and consumer foods.

Dana's expertise extends to thought leadership marketing, as evidenced by authoring numerous publications and leading thought leadership programs for B2B brands.

An accomplished educator, Dana has taught digital marketing and social media to thousands of marketers through the American Marketing Association and St. Norbert College.

Apart from her professional endeavors, Dana is an entrepreneur with a background in retail business ownership and co-ownership of The Docking Station, a renowned co-working space in Green Bay, WI.

Dana's academic qualifications include an MBA from the University of Wisconsin-Parkside and a BBA from St. Norbert College, where she also served as adjunct faculty.

Throughout her career, Dana has demonstrated a passion for fitness, woodworking, and continuous learning by engaging in activities such as road biking, cross-country skiing, CrossFit, and reading from her extensive business book collection.

With a rich history in digital marketing, entrepreneurship, and education, Dana Heuvel stands as a multifaceted professional with a wealth of knowledge and experience to offer.

Her diverse background spans across industries and roles, showcasing her adaptability and expertise in driving business growth and innovation.