Dana Elkis

Dana Elkis is a typography-focused and print-obsessed design director who specializes in web design and experience design.12 She recently started a new position as XR Research Designer at Meta Reality Labs Research.3

Background and Education

Dana was born and raised in Haifa, Israel, and is currently based in Brooklyn, New York.2 She received her education from two prestigious institutions:

1. Master of Professional Studies (MPS) in Interactive Telecommunications Program (ITP) from New York University's Tisch School of the Arts in 2020.2
2. Bachelor of Design (B.Des) in Visual Communication with a major in Graphic Design and Typography from Bezalel Academy of Arts and Design in Jerusalem, Israel, in 2015.2

Professional Experience

Before joining Meta, Dana's career included:

• Senior designer at the award-winning studio Michal Sahar, where she worked on projects for the Tel Aviv Museum of Art and the Israeli pavilion at the Venice Biennale of Architecture 2018.12
• Research Fellow at ITP, NYU from 2020 to 2022.2

Design Approach and Specializations

Dana's work combines new media technology with classic design principles to challenge traditional storytelling methods.1 Her designs often take the form of live web performances and discursive design objects.1 She is known for:

• Tackling challenging subjects while incorporating playfulness to engage audiences.2
• Creating designs with relevance, longevity, and purpose.12
• Specializing in interactive web and experience design.2

Dana Elkis is also involved in making music and has been a resident fellow at ITP, NYU.4 Her diverse background and expertise in both traditional design and new media technologies make her well-suited for her current role in XR Research Design at Meta Reality Labs.