Dan Smokoska

Dan Smokoska is a Digital Marketing Manager at Highlands Residential Mortgage, Ltd. He has a background in mortgage marketing and has been actively involved in discussions about innovative strategies for engaging customers in the mortgage industry. Recently, he participated in the Fintech Fridays podcast, where he discussed resources for loan officers and marketing strategies that can help lenders stand out in their communities.1

In his role at Highlands Residential Mortgage, Smokoska focuses on leveraging digital marketing to enhance brand awareness and customer engagement. His expertise includes creating effective marketing campaigns and utilizing digital platforms to connect with potential homebuyers.2 Smokoska's contributions to the industry highlight the importance of adapting marketing strategies to meet the evolving needs of consumers in the mortgage sector.