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    Dan Olson

    Co-Founder at Hook Hand Rum

    Dan Olson is an Executive Marketing Leader of Integrated Agency and Global Brands, with a focus on GROWTH initiatives for businesses of all sizes. He excels in strategic development of customer-centric marketing, enhancing customer experiences, and boosting CUSTOMER LOYALTY. Dan is a well-known Conference Speaker in the industry.

    As a Marketing Consultant, Dan specializes in strategic planning, guiding brands to understand their customers better, and utilizing marketing to foster lasting customer relationships. He has a proven track record in leading Integrated Teams, crafting marketing plans, creative briefs, and tactical briefs for both B2C and B2B sectors.

    Dan's expertise lies in developing comprehensive Growth plans, from conceptualization to execution. He excels in creating full-funnel marketing programs across omni-channel communications. With a knack for Analytics and Insights, Dan conducts in-depth research on behavioral data, providing actionable insights and recommendations.

    Dan Olson's extensive experience includes working on projects such as enhancing the in-flight customer experience for Virgin America, devising behavior-changing programs for Southern California Edison, and transforming traditional agencies into integrated digital powerhouses. His portfolio also includes developing loyalty programs for Disney and executing global viral campaigns.

    Notable clients that Dan has worked with include AT&T, Jaguar, Land Rover, Southwest Airlines, Mattel, SONY, Disney, and more. With a background in Economics from California State University, Long Beach, Dan brings a wealth of knowledge and expertise to every project he undertakes.