Dan Monheit

Dan Monheit is the co-founder and CEO of Hardhat, an innovative creative agency in Australia that specializes in applying behavioral science to marketing. He is a prominent figure in the marketing industry known for his expertise in behavioral economics.

Professional Background:

• Co-founded Hardhat in 2005 with Justin Kabbani
• CEO and Strategy Director of the agency, which now has 40 employees
• Works with clients like Bupa, Tigerair, Simply Energy, Zip, and Victoria University123

Expertise and Achievements:

• Recognized for insights into Behavioral Economics
• Podcast host of "Bad Decisions", which explores human decision-making
• Keynote speaker at major marketing conferences like SXSW and Mumbrella 3601

Education:

• Completed Bachelor of Business in Marketing and Management from Monash University
• Studied a semester abroad at the University of Miami12

Personal Life:

• Father of two children (Moses, 7 and Ariella, 4)
• Enjoys podcasts, cycling, and marathon training
• Based in Melbourne, Victoria, Australia12

Monheit is also a best-selling author, frequent industry publication contributor, and serves on advisory boards for organizations like Pause Fest Australia and Deakin University's Marketing Department.2