Dan Machanik is a versatile and accomplished General Manager with extensive experience in Sales and Marketing in the F&B industry. He has taken the helm of Outernational Brands, Inc. in May 2014, leading the team to develop some of the world's most exceptional Beverage Brands, distributed across 20 countries. Dan has helped create brands from scratch, from original concept to design, packaging, and launch strategy, as well as securing overseas factories and distributors around the world. He has been instrumental in expanding the company's charitable reach and supporting dozens of non-profit organizations and live events worldwide. Dan has also successfully distributed some of the most exceptional American and European F&B brands throughout Asia. With his creativity, leadership, and passion, Dan aims to provide the world with unique and memorable drinking experiences.