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Daisy Ridley
Assistant Marketing Manager at Jo Malone London
Professional Background
Daisy Ridley is a dynamic marketing professional with a wealth of experience in the beauty and fashion industries. She currently serves as the Global Assistant Marketing Manager at Jo Malone London, where she oversees marketing initiatives that resonate with consumers worldwide. With an impressive career trajectory, Daisy began her journey with Jo Malone as a Global Product Marketing Assistant, quickly climbing the ranks to coordinator and now manager, showcasing her ability to adapt and lead in a fast-paced environment.
Her background also includes valuable roles beyond Jo Malone London. Prior to her tenure in the beauty sector, Daisy honed her marketing skills at Murad UK as a Retail Marketing Assistant. Here, she contributed significantly to retail strategies and promotions that drove brand visibility and sales. Additionally, her early career included sales positions at Cruise Fashion Limited and Henri Lloyd, where she developed a strong understanding of customer service, product positioning, and market trends. This foundational experience laid the groundwork for her subsequent marketing roles. Furthermore, her freelance work as a Copywriter for Silverbean allowed Daisy to explore the digital marketing landscape, enhancing her writing and content creation skills, which are crucial in today's marketing landscape.
Education and Achievements
Daisy's educational journey is marked by a commitment to personal and professional growth. She studied A-Levels at Davies Laing and Dick College, where she built a strong academic foundation. Following this, she completed her GCSEs at Queen Ethelburgas College, further proving her dedication to her education. Daisy then attended Windermere St Annes, where her understanding of creative and analytical subjects flourished. Continuing her pursuit of knowledge, she earned a Bachelor's degree in City/Urban, Community and Regional Planning from the University of Newcastle-upon-Tyne, graduating with a commendable 2:1. This academic background not only equipped her with planning and analytical skills but also fostered her creative thinking—a crucial asset in the marketing field.
Throughout her career, Daisy has embraced various opportunities that have enriched her professional skill set. Her ability to work across different marketing functions has made her a versatile contributor to her teams, allowing for innovative marketing campaigns that engage audiences effectively.
Notable Achievements
Daisy Ridley has demonstrated remarkable achievements in her marketing career, particularly in her current role at Jo Malone London. She has been instrumental in launching marketing campaigns that enhance brand awareness and drive sales globally. Her contributions to product marketing coordination have led to successful product launches that resonate with target audiences, showcasing her understanding of consumer behavior and brand identity.
In her previous roles, Daisy's work at Murad UK significantly impacted the company's growth in retail sales, proving her capabilities in translating marketing strategies into tangible results. Her ability to adapt to various marketing functions—from product marketing to retail promotions—underscores her multifaceted approach to marketing and brand management. Furthermore, her freelance writing experience reflects her versatility and depth as a marketer, possessing skills in crafting compelling narratives that engage and persuade.
Daisy’s journey in marketing exemplifies growth, dedication, and a passion for building effective marketing strategies. As she continues to advance in her career, her extensive experience and educational background position her as a leader within the marketing domain.