🔥Michael Howard

Michael Howard, a native of Cincinnati, Ohio, is an expert in marketing and business development, with a focus on campaign strategy, consumer behavior, and digital marketing. With a degree in Marketing and Information Systems from the University of Cincinnati, Howard started his career in the education sector and worked his way up from a Senior Associate to Sales Development at Education at Work.

His passion for marketing led him to start his own businesses, including Nichefire, a rapidly growing AI-powered marketing analytics company. As the CEO and Founder of Nichefire, Howard helps companies build differentiating marketing strategies, optimize their efforts, and gain an edge over their competitors. The company's AI collects millions of data points on brands' digital marketing strategies, categorizes them, and delivers action plans and recommendations to optimize marketing strategies.

Howard's expertise lies in providing insights on social metrics, brand tactics analysis, consumer sentiment, reporting, integration, APIs, and customized AI. He believes that better consumer and competitive insights lead to better decisions, and his company's dashboard identifies top-performing product attributes, strategic efforts for consumer appeal, and the brands' efforts in marketing strategy.

With a Dean's List 3.857 GPA, Howard's passion for learning has led him to be creative, wear multiple hats, and take advantage of his failures by using them as lessons. He is always ready to share his insights, learn from others, and help anyone in need. If you're looking to optimize your marketing strategy, share your story with Michael Howard at Nichefire by emailing him at mhoward@nichefire.com.