Eli Chalfin is a seasoned executive with over twenty-five years of experience in direct marketing, loyalty, and digital marketing technology companies. He is currently the Senior Vice President of Partnerships at Rokt in North America, where he oversees sales, business development, and strategic partnerships. Chalfin has held numerous leadership positions throughout his career, including President of SynapseConnect, Senior Vice President of Partnership Marketing at Webloyalty, and Chief Marketing Officer of the Vendare Group.

Chalfin's expertise in direct marketing and client services is evident through his previous roles, including Vice President of Dartmail at DoubleClick and Vice President of Marketing for Cendant, where he headed the largest outbound telemarketing operation in the country. He has a BA in Economics and Psychology from The University of Michigan and an MBA from Harvard's Graduate School of Business Administration.

Chalfin's specialties include general management, direct marketing, sales and business development, and client services. He brings a wealth of experience in these areas to his current role at Rokt.