Lindsay Carr
Lindsay Carr
Lindsay Carr is a seasoned freelance brand marketing consultant who has accumulated 15 years of experience working in-house and agency-side, representing notable brands such as Orange, EE, Heathrow, Jaguar Land Rover, Porsche, Microsoft, Diageo, and Universal. She believes that brand strategy should always be simple, actionable, and measurable with the goal of driving business performance through effective communication and creativity. Carr has experience collaborating with senior clients to develop brand and digital strategies and is an expert at managing cross-functional teams, agencies, and budgets up to £2 million. Carr specializes in brand and digital strategy, planning, and campaign management.
Carr has led an integrated campaign for EE’s brand launch featuring co-ordination of multiple digital, creative and media agencies. She's also led the strategy and delivered the cinema campaign for “Orange Wednesdays” Gold Spots as well as the development of EE and Wembley partnership app. Carr has produced content for digital, TV, print, OOH, and radio with a proven impact on sales and brand measures. She has defined and executed digital strategies for Heathrow’s new parking brand, and developed multiple successful new business proposals for digital strategy projects at Brilliant Noise. Currently, Carr continues to provide strategic marketing support on business development, including research, strategy, proposal development, and proofing.
Carr holds a Bachelor of Arts degree in International Marketing Management from Bournemouth University.