Kathy Panos is a highly accomplished market research professional with over 15 years of experience working with industry leaders such as Ipsos, Synovate, and Market Facts. With a strong focus on customer satisfaction, she possesses a proven track record of driving end-to-end initiatives from inception to execution for domestic and global clients. As an expert in data collection and diverse methodologies, she applies her knowledge to product/concept testing, positioning testing, promotion, idea screening, attitude/usage, and segmentation. Beyond this, Kathy excels as a team leader and decision-maker, using her communication skills to mentor and engage team members to ensure quality, efficiency, and performance for return business and account growth. With her powerful interpersonal and cross-functional collaboration skills, Kathy aligns studies/projects with dynamic business objectives and delivers insights. Her expertise and skills make her an invaluable asset to any consulting or research firm.