Ashley Hall is a highly experienced technical authority in ad-serving software with a strong passion for providing high-touch customer service to clients in the display, native, video, and RTB fields. She has a vast experience working in multi-faceted online media departments as a consensus-builder and thought leader. Ashley is an expert in configuration and management of CRM, inventory systems, and ad tech SAAS platforms. She is also well-versed in the building out of Ad Operations divisions of varying sizes and has served as an advisor, facilitator, and developer of new ad product implementations.

Ashley has competently managed large-scale development projects and is an excellent translator of business requirements into technical specifications. Some of her areas of technical expertise include GAM, SSPs/DSPs, Operative, DSM, Salesforce, YieldEx, Lotame, MOAT, Polar, Jivox, Jetpack, Ad-juster, OAS, JW Player, Brightcove, Ooyala, JIRA, Sugar CRM, HTML, HTML5, Javascript, Header Bidding, Viewability, Brand Safety, Fraud, and Data Governance.

As part of her professional associations, Ashley currently works with Global Enterprise Partnerships at Web Summit. Her vast experience in ad-serving software, configuration and management of critical business platforms, and project management skills make her an asset in any organization she joins.