University at Buffalo

Account Executive - Emerging Accounts at Amazon  -  xGoogler

Seattle, Washington

Amazon

Account Executive - Emerging Accounts

In my role as USM Performance Agency Rep, my responsibilities include highlighting opportunities within Non General Market audiences (Hispanic, LGBTQ, AfAm, AsianAm, Non English Languages, etc) and helping agencies reach these audiences thru cross team collaboration, stakeholder management and internal/external training and enablement.

Google

Account Executive - US Multicultural Audiences (via Iconma)

As a Partner Enablement Manager, my goal is to improve Google Partners' (e.g., digital agencies) knowledge of Google advertising products (e.g., YouTube, Adwords, etc) and enhance their sales skills by facilitating customized in-person and virtual trainings. I also serve as keynote speaker at Google Partner events - communicating to SMBs the latest trends in Google advertising solutions.

Partner Enablement Manager, Google (via Iconma)

Manager of all things digital working towards bringing advertisers and partners into the digial ads space. This includes managing team pushing advertisers through the process of developing their online presence using facebook, adwords, geo targeting and fencing products and more.

Vendasta

Account Executive - Digital Advertising Strategy & Retention

- Co-Created online business from scratch specializing in Restaurant Supply and Equipment sales. •	Created, maintained and grew large scale Pay-Per-Click campaign in AdWords •	Analyzed media buys and associated metrics on a daily basis to ensure profitability. •	Proactively optimized campaigns by adjusting advertisements (creative) and all other components such as: rates, placements, day-parting, geo-targeting, etc. to ensure that CPA goals are met. •	Worked with Director of Internet Marketing to assure that our full product list was available on site and corresponding keywords were in our AdWords account. Assured those terms where functioning at a profitable scale and identified room for improvements or removals.  •	Managed $30-40K in monthly budget. •	Worked with members of the team to analyze spend, performance, sales, etc to make educated and informed improvements to the site functionality, product listings, keyword lists, bids.

ChefEssentials.com

Account Executive

I am happy to be presenting a labor of love in January 2016. A book that I have put my heart and soul into over the last 4 years about my grandfather, Arthur Meyerowitz, and his story of courage after being shot down over occupied France new years eve, 1943. The book follows my grandfather from his fateful flight to his eventual safe landing on the shores of Gibraltor, 7 months later.

The Lost Airman

Author

- August 2011 :: Part of Nationwide Google Program titled: Get Your Business Online [<a href="http://www.gybo.com]%E2%80%A2">www.gybo.com]•</a>	1 out of 4 non Google professionals chosen to participate in nationwide program aimed at “Getting Businesses Online”•	Events, Seminars and Training presentations for SMB’s ranging from new businesses to established businesses who sought assistance, training, education, etc on everything “online”•	Conducted presentations ranging in length from two hours per day to seven hours per day offering informationabout a full range of Google Products/Programs/Strategies/etc as well as other online marketing programs.•	Lead presentations to groups ranging from 20-500+ people per session and more than 1000 per day.•	February 2011 :: Part of pilot program titled “Train the Trainer” which sought to train outside (non-Google) professionals on the “ins-and-outs” of seminar/event production.•	1 out of 40 selected individuals across the country to partake in program•	Conducted 20 seminars and events training SMB’s on Google Products and other online marketing tools which help them garner new website traffic and new business leads. Seminars drew more than 1000+ individual business owners over a 4 month period in various locations including; Long Island, Buffalo, NYC, Rockland County, and others.

Professional Speaker & Consultant

Worked closely with clients and members of our team to create and maintain search engine advertising accounts/campaigns working toward high ROI and efficiency/effectiveness of dollars spent.Managed over $2MM/year across multiple accounts.Professional Speaker/Seminar Leader drawing 25-300 people per eventCreated/Organized/Managed 30+ Seminars/Training Events for SMB teaching them about wide array of online marketing products/services/techniques/programs/etc. Personally conducted or oversaw all duties involved in pre-event setup and creation, day-of logistics and follow up tasksWorked alongside web developers and coders in site creation while utilizing CMS platforms including Wordpress, Joomla and Drupal

Seth Meyerowitz