Texas Tech University - Rawls College of Business

Lead Outfitter & Group Outing Coordinator @ Bastrop River Co.

Bastrop, Texas, United States

I started Bastrop River Co as a hobby in the Spring of 2012.  Today BRC is the premier river outfitter on the Lower Colorado River.  In the first 5 years we focused on developing brand awareness across the state of Texas as a river recreation destination, and developing a consistently outstanding river recreation experience.

In the early years I enjoyed spending every day on the river entertaining customers and trying to figure out what a successful river outfit on the Lower Colorado River looks like.

These days my primary responsibility is to ensure that our outfitters have the resources, training, and support they need to provide a consistent quality river experience.  With the help of a committed team I have been able to step away from the day to day operations of BRC and pursue other entrepreneurial ventures that excite me in new and different ways.

I truly love the Colorado River and am blessed to get to spend the amount of time I do paddling and fishing between it's banks.  One of my greatest accomplishments in life is that I have created a way to share that love with others.

Bastrop River Company

Owner

Leadership and Community Education Program Facilitator.
Assist planning and facilitation of each session
Assist with curriculum development
Conduct team building activities

Lee Harle