Chris Fair

Chris Fair is a futurist, marketing strategist, and facilitator with a Master's degree in Studies of the Future. He combines marketing expertise with futures methodologies to assist clients worldwide in developing strategies, plans, and brands that shape the future of various places.

As the President of Resonance, Chris has led numerous projects in over 20 countries, including visioning, strategy, planning, and branding initiatives for destinations, cities, and developers.

Chris serves as the Chairman of the Urban Land Institute's Travel Experience & Trends Council and is a member of the Project for Public Spaces Leadership Council. He was also a past instructor in Placemaking at New York University.

In recognition of his contributions, Chris was named the 'Place Branding Thought Leader of the Year' at the World Sense of Place Summit in 2013. He is also known for designing the influential World's Best Cities rankings in 2016 in collaboration with National Geographic, which have become the most widely read city rankings globally.

Chris's latest venture includes founding and launching the WRLDCTY Festival, a multi-city global event dedicated to shaping the future of cities and urban development. His diverse background and experience make him a prominent figure in the field of future studies and marketing strategy.