Chris Hughes is a performance-driven individual with extensive experience in sales, marketing, category management, and new business acquisition. With a bachelor's degree in Hospitality Management from Lancaster University, Chris has successfully managed teams of senior managers while spearheading crucial roles in category management, customer marketing, client management, and NPD. His impressive portfolio spans across the country's largest grocers, high street accounts, online retailers, and specialist retailers. He possesses strong people management skills and a proven ability to lead cross-functional teams, making him a reliable creative, commercially aware individual with a track record of delivering results in challenging markets.

Chris has held various senior-level positions, including his most recent role as Head of Retail Marketing at News UK. He also functioned as Account Director- News UK at Powerforce GB, UK Sales Manager at SMASH Enterprises, Head of Sales at Seymour Distribution, and Business Manager-Grocery at Seymour Distribution. Before that, Chris held top positions at Frontline, including Senior Account Manager and National Account Manager. He also worked as a Regional Account Manager, Business Development Manager, and Brand Development Manager at Anheuser-Busch InBev, displaying his versatility across multiple industries.