Joe Doveton is a respected business owner, consultant, and CRO/growth marketing trainer recognized for his expertise in conversion rate optimization, digital marketing, and advertising. As the CEO of Binary Bear Limited, he has led successful initiatives for major global brands and startups. Joe is also a co-founder and judge at the Conversion Elite awards and a speaker at top events across Europe such as eMetrics in Milan and In Orbit in Portoroz, Slovenia. He is a former Course Director of Conversion Rate Optimisation (Part Time) at Chartered Institute of Marketing (UK) and has worked as a Conversion Services Director/Business Director at Fresh Egg Digital Marketing Agency among other companies in the past. Joe is a well-regarded industry expert and a go-to for training programs, events, and consultancy.