Adi Berman is a seasoned Israeli business executive and CEO of Besttv. Berman has an extensive history of managerial roles in the telecommunications industry, such as Strategic Integration and Landline Communication Accounts Manager at Partner Israel, Communication and Cellular Accounts Manager at Partner Israel, and Deputy Branch Manager at Cellcom. Berman is also experienced in leasing, having served as Business Leasing Clients Accounts Manager at Shlomo Sixt. He has overseen major infrastructures and projects at Cellcom and managed business clients at Pelephone. Berman studied business and communications at The Open University of Israel.