Cassie Lawrence is an accomplished PR and marketing professional with extensive experience in the consumer tech and digital media industry. She studied Journalism at City, University London, and holds a BA in Broadcast Journalism and Digital Journalism Major, with a minor in Forensics and Criminality from the University of Southern California. Her career started as a reporter and video journalist at Annenberg TV News, and later she interned at Univision Television Group and Disney ABC Television Group as a Promotions and Health Intern, respectively. Cassie spent six years at Dollar Shave Club, where she held various positions, including Community Manager, Marketing Coordinator, Associate Marketing Manager, Public Relations Associate, and Public Relations Manager. She was part of the first ten hires of Dollar Shave Club and contributed to their success as a Senior Public Relations Manager. Cassie is currently a part of JSA Strategies as a Senior Public Relations Manager.