Cyndi Chen

Cyndi Chen is an Associate Principal in Corporate Strategy at IBM, based in New York City.12 She works with senior leaders within the firm on internal transformation initiatives.1 With a background in research, Cyndi applies her skills to learn about people, analyze business problems, implement experiments, and iterate on solutions.1

Professional Background

Cyndi's expertise lies in several key areas:

• Enterprise partnership strategy
• Business organization design
• Social entrepreneurship

Before her current role at IBM, Cyndi has held various positions that showcase her diverse experience:

• Co-founder of Hand Me Up, an e-commerce initiative for secondhand children's clothing
• Product Associate at a digital health company serving public schools
• Growth Marketing Manager at an HR tech startup
• UX Research and Design Lead at a corporate wellness startup (where she was the 4th hire and helped secure $600k in seed funding)1

Education and Skills

Cyndi attended Yale University and the Yale School of Management.2 Her professional journey has seen her transition from a UX designer to her current role in corporate strategy.2 This diverse background allows her to approach business challenges with a unique perspective, combining design thinking with strategic planning.

Interests and Online Presence

Beyond her professional work, Cyndi has a range of interests including:

• Human narratives
• Brain science
• Technology
• Culture
• Art1

She maintains an active online presence, using the username "cyndithinks" on both LinkedIn and Twitter.23 On her social media, Cyndi often shares thoughts on stories, mind, culture, and technology.3

Cyndi Chen's multifaceted background and current role at a major technology company position her as a thought leader in the intersection of strategy, technology, and human-centered design.