Craig Wishner

Craig Wishner, also known as "Wish," is a seasoned sales and marketing professional with extensive experience in strategic roles. He currently serves as the Vice President of Strategic Accounts at Harte Hanks, a position based in Chelmsford, Massachusetts.6

Professional Background

Craig has a strong background in media strategy and marketing. He refers to himself as a Chief Mission Officer rather than a Chief Marketing Officer, emphasizing his focus on purpose and values in his approach to business.3 His expertise spans various areas of marketing, including:

• Media strategy
• B2B marketing communications
• Rebranding initiatives
• Website design and development

Career Highlights

Throughout his career, Craig has been involved in several notable projects:

• He played a significant role in the redesign of the Subway website while working with Scrum50, demonstrating his ability to lead creative teams and deliver impactful results.5
• Craig has participated in and contributed to industry events such as the B2B MarCom Summit hosted by Carahsoft, where he engaged with subject matter experts and shared valuable insights.4

Current Focus

As of March 2024, Craig was actively seeking opportunities for media strategist positions, indicating his continued interest in leveraging his expertise in the field.2 His LinkedIn profile shows that he is well-connected within the industry, boasting over 500 connections.1

Craig Wishner's approach to marketing and strategic account management appears to be driven by a strong sense of mission and purpose, aligning business objectives with core values and meaningful goals.