Craig Peasley

Craig Peasley is an accomplished strategic marketer with a rich background of more than 20 years, known for successfully launching innovative products and services and fostering business growth in B2B and consumer sectors.

With a history of pivotal roles in renowned companies like Adobe, VidMob, Magento, eBay, and Yahoo, Craig has honed his skills in navigating diverse markets and industries.

His leadership prowess extends to managing teams of various sizes, always focused on driving exceptional performance and financial results.

Craig's career essence lies in his results-oriented mindset, consistently adding tangible value and steering organizations to success in the ever-changing landscapes of GTM/product marketing, with a particular emphasis on AI, Commerce, and emerging technologies.

His core competencies include Go-to-Market strategies, Product Marketing, Digital Marketing, Customer Acquisition and Retention, Customer Experience and Contact Strategy, Marketing Communications, Partnership and Channel Development, as well as Sales Enablement and Excellence.

Educationally, Craig Peasley pursued a BA in Economics and Communications at UC Santa Barbara.

Throughout his career, Craig held various key positions such as VP of Product Marketing at VidMob, Director of Product Marketing at Adobe and Magento Commerce, Head of Marketing at eBay, and Senior Marketing Director at Yahoo, among many others, showcasing his expansive experience and industry expertise.

Craig also ventured into consultancy, contributing his marketing acumen as a Marketing Consultant at Blackhawk Network.

From product marketing to strategic leadership and from digital marketing to sales enablement, Craig Peasley has left an indelible mark in the realms of marketing and business, proving himself as a versatile and accomplished professional.

With a blend of hands-on experience, strategic vision, and a passion for driving growth, Craig Peasley continues to be a prominent figure in the marketing landscape, offering insights and expertise that shape the success of organizations he collaborates with.