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Craig Maslowsky
Vice Chancellor for EM @ Antioch University
Craig Maslowsky is the Vice Chancellor for Enrollment Management at Antioch University.12 He is an entrepreneur and higher education marketing and enrollment expert with extensive experience in the field.1
Professional Background
Dr. Maslowsky has a diverse background in higher education administration:
- Prior to joining Antioch University, he served as Vice President for EXPLORE Student Pathfinder solutions at DIGARC.1
- He founded new|ed, an education-focused marketing software company, in 2015, which was later acquired by DIGARC.1
- He held executive marketing positions at several institutions, including Excelsior College, Lesley University, and University of Phoenix.1
Expertise
Dr. Maslowsky's areas of expertise include:
- Product strategy
- Customer experience design
- Student service optimization
- Process optimization
- Digital marketing
- Integration of new technology to improve student enrollment experiences1
He has significant experience in communicating non-traditional educational offerings to both adult and traditional student populations on a national level, working with both for-profit and not-for-profit institutions.1
Education
Dr. Maslowsky's educational background includes:
- Doctor of Education in Higher Education Administration from Northeastern University
- MBA from Clarkson University
- BS in Business Administration from SUNY Geneseo1
In his current role at Antioch University, Dr. Maslowsky leverages his extensive experience in higher education marketing and enrollment to support the institution's growth and student engagement initiatives.