Craig Grassi

Marketing + Growth Executive | Brand Strategy | Product Development | Consumer Marketing | Amazon + E-Commerce | Advisor

Craig Grassi is a seasoned marketing executive with extensive experience in brand strategy and consumer marketing.1 He currently holds the position of VP, Brand Strategy at JEG & Sons.1 2

Professional Background

Craig Grassi has a diverse background in marketing and brand development. His expertise includes:

Brand Strategy: He specializes in developing and implementing strategic brand initiatives.1
Consumer Marketing: Grassi has significant experience in consumer-focused marketing campaigns.1
Product Development: He is involved in product development processes.1
E-Commerce: Craig has expertise in Amazon and other e-commerce platforms.3

Career Highlights

Current Role: VP, Brand Strategy at JEG & Sons1 2
Previous Experience: While specific previous roles are not mentioned, his LinkedIn profile suggests he has worked with both startup and legacy brands.

Education

Craig Grassi attended Bentley University, though the specific degree and graduation year are not provided in the available information.1

Skills and Expertise

Cross-functional leadership
Marketing strategy
Brand development
E-commerce marketing
Product development
Consumer marketing

Craig Grassi is known for his ability to drive brand growth and his cross-functional leadership experience.1 He is also recognized as an advisor in his field, suggesting he has valuable insights to offer in marketing and brand strategy.3