Craig Bradley

Craig Bradley is the Chief Revenue Officer at FloWater, where he has quickly established a reputation for driving growth and implementing innovative strategies. His career spans several leadership roles across various companies, particularly in the fitness and wellness industries.

Professional Background

• Current Role: Chief Revenue Officer at FloWater
  • Focuses on expanding revenue streams and enhancing market presence.
• Previous Experience:
  • Chief Growth Officer at ISSA (International Sports Sciences Association) from April 2022 to present, tasked with creating an omni-channel platform and driving international business growth.
  • Chief Revenue Officer at Power Plate (2016-2022), where he returned to lead revenue growth across multiple markets, achieving consistent double-digit percentage increases annually.
  • Executive Vice President of Global Sales at Pivotal 5, LLC (2012-2016), significantly increasing brand portfolio and revenues.
  • Vice President of Business Development at Les Mills International (2009-2012), responsible for substantial growth in B2B sales and program installations.

Education

Craig holds a degree from Loyola University Chicago, which has contributed to his extensive knowledge in business management and operations.

Skills and Expertise

Craig is recognized for his expertise in:

• Revenue generation
• Market expansion
• Strategic business development
• Team leadership and culture building

His diverse background in both B2B and B2C environments equips him with a unique perspective on driving growth in competitive markets.