Craig Barnes

Craig Barnes is the President and CEO of Craig's Lemonade, a company he founded in July 2021, based in Lake Oswego, Oregon. His professional background includes founding and leading several venture-backed software companies, showcasing a strong entrepreneurial spirit and expertise in technology and business development.

Professional Background

• Current Role:

  • President & CEO at Craig's Lemonade (July 2021 - Present)
    • Craig's Lemonade serves as an umbrella for various projects, including an aggregated analytics company called Measureful, a men's skincare line (Barnes Brothers), and several emerging consumer packaged goods (CPG) brands. The brand also encompasses books, newsletters, online courses, consulting, and coaching focused on entrepreneurship and artificial intelligence.12

• Previous Experience:

  • Measureful (September 2015 - September 2023)

    • Developed a SaaS platform for online marketing analytics that provided insights to small and mid-sized businesses.1

  • Attensa, Inc. (October 2003 - April 2007)

    • Founded a venture-backed enterprise software company specializing in RSS solutions.1

  • Pump Networks (2000 - 2002)

    • Led an Internet infrastructure company focused on digital marketing technologies.1

  • Extensis (1993 - 2000)

    • Founded this company which became significant in the software industry during the 90s.1

  • Now Software (1988 - 1993)

    • Established a leading networked calendar and contact management software company.1

Education

Craig Barnes attended Carnegie Mellon University, where he likely gained foundational knowledge that contributed to his successful career in technology and entrepreneurship.1

In summary, Craig Barnes is a seasoned entrepreneur with extensive experience in software development and business leadership, currently focusing on innovative projects under the Craig's Lemonade brand.