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Cosmin Preda
EMBA - Co-Founder at outsmart.media - Founder at ORYGYNS Specialty Coffee
Professional Background
Cosmin Preda is a distinguished professional in the realms of Media Sales, Digital Marketing, TV Advertising, and Management, bringing over 15 years of substantial experience to his career. His skill set uniquely combines advanced digital and television marketing expertise with significant managerial capabilities and an entrepreneurial mindset. Over the years, Cosmin has demonstrated an impressive ability to navigate the complex landscape of media and digital marketing, facilitating transformational growth in organizations he has worked with.
In 2018, he earned an Executive MBA from the prestigious Institut Mines Telecom in Paris, specializing in 'Leading Innovation in a Digital World'. This course brought not just academic achievement but also practical insights, gained through immersive experiences in Paris's entrepreneurial hubs and international trips to trailblazing companies and universities in Silicon Valley, New Delhi, and Oslo. This journey illuminated his understanding of how innovation disrupts existing business models, equipping him with a toolkit to implement these advancements in his field.
Education and Achievements
Cosmin’s educational background laid a solid foundation for his thriving career. He began his studies at Colegiul National Ienachita Vacarescu, where he pursued a Bachelor's degree in Mathematics and Informatics, fostering critical analytical skills that would serve him well throughout his career. He continued his education journey at Academia de Studii Economice din București, obtaining a Bachelor's degree in Business Administration, deeply engrossing himself in the intricacies of business operations.
To further his understanding and vision in the evolving digital landscape, he opted for an Executive MBA at Télécom Ecole de Management, focusing on digital transformation. This advanced education helped him solidify his strategic thinking and innovation-driven approach, making him adept at leading teams and projects intertwining marketing, advertising, and digital growth.
Cosmin's career began with an impressive trajectory at PRO TV, Romania's leading media enterprise, where he held multiple roles that compounded his expertise in digital and television sales. Rising to the Head of Digital Sales, he successfully managed a commendable team of seven, which included Account Executives and Traffic Executives among others. Here, Cosmin spearheaded campaigns that integrated marketing strategies across multiple channels, lifting the company’s profile in the competitive media landscape.
Further expanding his expertise, he served as the Managing Director & Co-Founder at outsmart.media, an innovative venture that cemented his reputation as a forward-thinking leader in media strategy. His roles have allowed him to stay at the forefront of media trends, ensuring his teams are well-equipped to tackle contemporary advertising and marketing challenges.
In addition to his media career, Cosmin is also a passionate entrepreneur in the specialty coffee realm. In 2015, he founded ORYGYNS Specialty Coffee, aiming to infuse the Bucharest coffee culture with the finest European artisan roasters. Under his leadership, ORYGYNS has flourished, establishing four outlets and nurturing a dedicated team, reinforcing his belief in quality and community.
Achievements
Beyond his extensive career in media and digital sales, what stands out is Cosmin Preda's unwavering commitment to innovation and quality in his endeavors. His multilingual capabilities in English, French, and Romanian have only broadened his scope and influence, making him a valuable asset in any multicultural business environment.
The establishment of ORYGYNS Specialty Coffee stands as a testament to his entrepreneurial spirit, showcasing his desire to innovate beyond the constraints of traditional media. This venture not only highlights his aptitude for business development but also expresses his personal passion, contributing to the rapidly evolving specialty coffee scene in Romania. The success of ORYGYNS can largely be attributed to the principles he instilled from his media experience, emphasizing teamwork, quality, and an incessant quest for excellence.
As an experienced leader, Cosmin's background in managing diverse teams has enabled him to foster a collaborative culture, crucial in both the media and the coffee industries. By leading through example and showcasing a commitment to professional growth, he continues to inspire both his peers and his team to achieve their best work.
Ultimately, Cosmin Preda epitomizes modern leadership in media and business. Whether navigating the digital transformation of media landscapes or cultivating a vibrant coffee culture, his strategic vision, comprehensive skills, and passionate entrepreneurial spirit contribute significantly to his success, and it is exciting to see where his future endeavors may lead him next.
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Clay works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
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Clay offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Clay's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Clay has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Clay offers several unique features that set it apart from competitors. Clay focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Clay also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
Yes. Clay offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
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