Colleen Wood

Colleen Wood is an accomplished marketing professional with an impressive history of managing multi-channel product and field direct response campaigns. She possesses the ability to comprehend the big picture while managing KPIs that are key to all aspects of business, like selling, public relations, customer service, operations, and advertising. Being skilled in increasing profitability and performance by efficiently bringing more buyers into the sales funnel, putting her in high regard among her peers.

Colleen’s wealth of experience ranges from leading marketing strategies for companies such as Avantax Wealth Management℠, Susan G. Komen, Highland Homes, Travelocity, Dish Network, and Blockbuster. Her expertise includes web analytics, ad serving, multivariate testing, search marketing, SEO, affiliate marketing, social media marketing, email marketing, product marketing, campaign and lead generation management. She has a B.A. (Bachelor of Arts) degree from The University of Texas at Austin.