Colette Tay

Colette Tay is a dedicated and accomplished Event & Field Marketing leader with a profound expertise in propelling companies forward through exceptional and memorable experiences, boosting brand growth, and increasing revenue.

Her professional journey showcases a versatile career in the high-tech industry, where she honed her skills in strategic budget management, team leadership, and fostering seamless cross-functional collaborations to meet and surpass business goals.

With a solid background in global enterprises and startup environments, Colette possesses a wealth of knowledge in integrated marketing, encompassing field marketing, go-to-market strategies, and lead generation campaigns, while being adept at discerning market behaviors and trends.

Her experience extends to working alongside diverse customer bases and global teams, offering a unique perspective to marketing challenges and a zeal for continual learning and growth.

Colette Tay pursued her academic endeavors at The Manchester Metropolitan University, where she earned a Bachelor's Degree in Business Management, and at Temasek Polytechnic, where she studied Diploma in Leisure and Resort Management.

Her professional journey includes significant roles such as Director, Events & Field Marketing, Sr. Events & Field Marketing Manager, and Events Marketing Manager at Workato, as well as Head of Marketing- APAC at Brandwatch, among other notable positions in esteemed organizations.