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Coleman Bigelow
Head of Industry, Travel @ Google | Marketing, Branding, Performance
Coleman Bigelow is a seasoned professional currently serving as the Head of Industry for Travel at Google.1 With over 15 years of experience in the technology and healthcare sectors, he specializes in brand management and marketing.
Professional Experience
At Google, Coleman leads a core team focused on the travel industry.1 His role involves leveraging his expertise in marketing, business strategy, and brand management to drive success in this sector.
Education and Speaking Engagements
Coleman has ties to the University of Virginia, having spoken at the Darden School of Business. In April 2022, he participated in a "Hot Topics in Marketing" class alongside Chip Ransler, sharing his insights with students.2
Thought Leadership
Coleman actively shares his knowledge and insights on various platforms:
- He discusses important updates in the digital landscape, such as YouTube's changes regarding AI content identification.3
- He writes about industry trends and lessons learned, as evidenced by his article "A Cavaliers Comeback (and the lessons within)".4
Personal Brand
Coleman describes himself as a:
- Full Stack Marketer
- C-Suite Whisperer
- Fundraiser
- Raconteur
- Sneaker Head
- 1st Gen Hispanic5
His LinkedIn profile showcases his professional journey and thought leadership in the marketing and travel industries, making him a notable figure in his field.
