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Cole Watts
Digital Marketer. Mud Runner. Do-Gooder. Bring Me a Challenge, I'll Find the Solution. Experience with Both Local and Multinational Brands.
Cole Watts is a prominent digital marketer, strategist, and teacher with a strong track record of helping businesses achieve success both offline and online.
With over 8 years of experience in online marketing, Cole has played a pivotal role in assisting brands of all sizes in achieving their marketing, Public Relations, and Sales objectives through various strategies including SEO, PPC advertising, content marketing, email marketing, and Social Media management.
Currently serving as the Digital Lead at GFL Environmental, the 3rd largest waste company in North America, Cole manages all online marketing endeavors and serves as a thought leader driving digital marketing initiatives, overseeing paid and organic search, and social media campaigns.
Having held diverse roles such as Social Media Coordinator, Digital Marketing Specialist, Digital Strategist, and Marketing Manager in the past, Cole brings a wealth of experience from freelancing, agency work, and corporate environments. Some of the notable companies Cole has collaborated with include ICIDigital, Seymour Staffing, Tobacco Road Tours, and DCD Marketing.
Cole's educational background includes a Bachelor's Degree in Communications with a focus on Advertising from Appalachian State University, along with courses in History, Math, English, Psychology, and Computer Training at Caldwell Community College and Technical Institute.
Throughout his career, Cole has been associated with various organizations including GFL Environmental Inc., Watts Digital (his freelance venture), Waste Industries, Triangle Marketing Club (which he co-founded), TheeDesign Studio, Rally The Triangle, Internet Alliance, Inc., and several other notable entities.
Cole Watts' expertise spans digital marketing, SEO, PPC advertising, content marketing, email marketing, social media management, and Public Relations, making him a valuable asset for businesses looking to enhance their online presence and achieve their marketing objectives.