Cole S. Cannon, Esq.

Cole S. Cannon, Esq. is a visionary entrepreneur and the driving force behind Revel Surf at Cannon Beach, which is set to become Mesa's newest and most thrilling attraction.1 As the President and Lead Developer of Cannon Beach and Revel Surf, Cannon is combining cutting-edge wave technology with the timeless joy of surfing to create a world-class wave park in the heart of the Arizona desert.12

Cannon's background includes:

1. Legal expertise: He is the President of the Cannon Law Group, PLLC.4
2. Entrepreneurship: He leads Cannon Companies and is involved in multiple large-scale development projects.4
3. Negotiation skills: Cannon has experience in negotiating deals as large as $220 million while creating surf parks.3

His vision for Cannon Beach Surf Park extends beyond just surfing. Cannon aims to create a community hub where locals and visitors can connect, ride perfect waves, and create lasting memories.1 The park is designed to be a welcoming, family-friendly environment that encourages people to step away from screens and enjoy an active, collaborative outdoor space.2

Cannon's commitment to innovation is evident in his approach to the surf park. He emphasizes that the park will cater to a wide range of visitors, from young children who can't swim to professional surfers.1 This inclusive approach reflects his goal of fostering a true Arizona surf community.

As of September 2024, the Cannon Beach Surf Park project is nearing completion, with soft opening events featuring pro surfers planned throughout the month.7 Cannon's ambition doesn't stop with Mesa; he has also been eyeing potential locations for additional surf parks in Scottsdale and Glendale.5

Cole Cannon is a father of six and describes himself as an "Attorney/Ironman/Wannabe surfer".6 His passion for surfing, combined with his business acumen and legal background, has positioned him as a trailblazer in the adventure sports industry in Arizona.