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Cody Farmer
Head of Product at Sendoso
Cody Farmer is the Head of Product at Sendoso, a company specializing in automating corporate gifting and direct mail. He plays a pivotal role in enhancing user experience through integrations with platforms like HubSpot. Under his leadership, Sendoso has streamlined its processes, allowing users to manage gifting directly within HubSpot, significantly reducing the complexity of previous workflows.1
Background and Experience
- Current Role: Head of Product at Sendoso
- Education: Attended Park University
- Location: Greater Phoenix Area
- Connections: Over 500 connections on LinkedIn
Contributions at Sendoso
Cody has been instrumental in implementing UI extensions that allow users to send personalized gifts without leaving the HubSpot interface. This innovation not only simplifies the process but also enhances user engagement by minimizing the need for context switching between platforms.12
Future Plans
Looking ahead, Cody aims to further expand Sendoso's capabilities within HubSpot, including features for managing budgets and creating campaigns seamlessly from the platform.1
For more details about his professional background, you can view his LinkedIn profile here.