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    Cleo Davis-Urman

    Entrepreneur

    Cleo Davis-Urman is the Co-Founder of barrière, a wellness brand specializing in transdermal vitamin patches designed for effective nutrient delivery through the skin. The idea for barrière was born out of her personal health challenges; after experiencing dangerously low levels of iron and B12 despite taking supplements, she sought a more effective solution. This led to the development of plant-powered, vegan patches that aim to simplify wellness by providing essential vitamins without the complications of traditional supplements.13

    Davis-Urman emphasizes that many existing vitamin delivery methods can be inefficient, losing up to 90% of their effectiveness during digestion. Her patches are designed to be comfortable, non-irritating, and aesthetically pleasing, addressing the shortcomings of conventional medical patches.1 The mission of barrière is to promote daily self-care through science-backed and sustainably made products that are easy to incorporate into users' routines.2

    In addition to her role at barrière, Davis-Urman has a background in the fashion industry, having previously worked at Saks.3 Her diverse experience contributes to her approach in creating wellness products that blend functionality with style.

    Highlights

    Aslaug Magnusdottir | BoF 500 | The People Shaping the Global Fashion Industry - The Business of Fashion
    Apr 8 · mybarriere.com
    Our Story – barrière
    Nov 17 · Daily Front Row
    Daily Events Diary: Out Late At Miu Miu's Club Nuit, Huma Abedin's ... - Daily Front Row
    Daily Events Diary: Out Late At Miu Miu's Club Nuit, Huma Abedin's ... - Daily Front Row

    Related Questions

    What inspired Cleo Davis-Urman to start barrière?
    How did Cleo Davis-Urman's personal experience with vitamin deficiencies influence the creation of barrière's patches?
    What are some of the key features of barrière's transdermal vitamin patches?
    How does barrière ensure the effectiveness and safety of their patches?
    What other roles has Cleo Davis-Urman held before co-founding barrière?
    Cleo Davis-Urman
    Cleo Davis-Urman, photo 1
    Cleo Davis-Urman, photo 2
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    Location

    Brooklyn, New York, United States