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Clare Hart
Clare Hart is a prominent business leader currently serving as the Senior Vice President and Managing Director at Critical Mass, a digital experience design agency. With a robust background in digital marketing and creative technology, Clare has built an impressive career spanning over two decades in various high-profile roles.
Career Overview
- Current Role: Managing Director at Critical Mass, where she leads strategic initiatives and oversees operations in Europe and Asia.
- Previous Experience:
- Havas Media Group (2017-2021): Served as Group Chief Client Officer, managing key client relationships across multiple agencies including Havas Media and Arena Media.
- MRY: Held the position of Executive Vice President of Client Services, where she managed significant accounts such as Coca-Cola.
- LBi: Worked in various roles, including leading Coca-Cola's global strategy while based in New York.
- Engage Group and Limehouse: Held senior management positions focused on digital strategy and client services.
- Haymarket Publishing: Began her career in publishing before transitioning to digital marketing.
Education
Clare holds a Master of Arts (Hons) in English Language and Linguistics from the University of Glasgow, which complements her strategic mindset and communication skills.
Skills and Expertise
Clare is known for her expertise in:
- Account Management
- Client Services
- Digital Marketing and Strategy
- Experience Design
- Social Media Management
Her leadership style is characterized by an energetic approach, fostering creativity and innovation within teams to meet clients' business objectives. Notable clients she has worked with include O2, AXA, Sony, Adobe, Spotify, and Johnson & Johnson.
Overall, Clare Hart's extensive experience in digital marketing and her leadership at Critical Mass position her as a significant figure in the industry, driving forward-thinking strategies that enhance customer experience and engagement.