Claire Daugherty

Claire Daugherty is a seasoned global brand and content marketer with a strong track record of over 14 years in the industry, excelling in creating compelling campaigns for top agencies and brands.

She is a results-driven professional who combines a deep understanding of marketing strategy with a flair for brand storytelling, consistently delivering measurable impact through integrated content strategies.

With a versatile skill set, Claire is proficient in digital strategy, content marketing, brand development, creative strategy, influencer marketing, media strategy, and global social strategy among others.

Her ability to lead and collaborate effectively has allowed her to thrive in both startup and corporate settings, demonstrating adaptability and strategic thinking.

Educationally, Claire has pursued studies in A Levels focusing on History, Geography, Biology, and General Studies, followed by a Bachelor of Arts in Media Writing & Environmental Geographical Sciences from the University of Cape Town, and a BA Honors in Communications Management with a specialization in Brand Leadership from Vega The Brand Communications School.

Throughout her career, Claire has held notable positions such as Branded Content Partner at Meta, Senior Global Brand & Content Marketing and Influencer Marketing Lead at Uber, as well as various roles at AKQA, Freed Advertising, and other renowned organizations.

Her professional experience spans across brand marketing, growth marketing, media planning, account coordination, and strategic planning, showcasing her diverse skill set and adaptability.

Claire's background includes project management, product marketing, co-branding, consumer experience, channel strategy, storytelling, content creation, and growth marketing, reflecting her comprehensive expertise in the marketing domain.

She has also been actively involved in volunteer work related to marketing, photography, and youth culture analysis, highlighting her commitment to community engagement and diverse interests.

Overall, Claire Daugherty is a dynamic marketing professional with a wealth of experience, a strong educational foundation, and a proven track record of driving successful brand strategies through innovative marketing campaigns.