Cindy Barclay

Cindy Barclay is a seasoned professional with over 20 years of extensive experience in marketing and communications.1 She currently holds the position of Director, Corporate Communications, Marketing and Loyalty at Edmonton International Airport (YEG).23

Professional Background

Cindy's expertise spans various areas of marketing and communications, including:

• Segment management
• Communications management
• Research
• Product management
• Program management1

Her career history includes roles at notable organizations:

• Edmonton International Airport (YEG)
• ATB Financial
• TELUS3

Current Role

At Edmonton International Airport, Cindy is responsible for overseeing corporate communications, marketing strategies, and loyalty programs. Her role likely involves:

• Developing and implementing marketing campaigns
• Managing the airport's public relations and corporate communications
• Overseeing loyalty programs to enhance customer engagement

Skills and Expertise

Cindy's diverse skill set encompasses:

• Marketing strategy
• Communications management
• Loyalty program management
• Research and analysis
• Product and program management

Her extensive experience in these areas contributes to her effectiveness in her current leadership role at Edmonton International Airport.