Ciara Rafferty

Ciara Rafferty is an experienced professional who has held various customer-focused roles at Fivetran, a company specializing in managed, automated data pipelines for informed decision-making.

With a background in psychology, business, and Spanish from Villanova University, Ciara has a diverse educational foundation. She also studied at the University of Galway and Tenafly High School.

Ciara's career at Fivetran includes positions such as Customer Marketing Lead, Senior Customer Marketing Manager, Customer Marketing Manager, Customer Advocacy Manager, and Content Marketer, showcasing her specialization in customer-centric roles.

Prior to her tenure at Fivetran, Ciara worked as a Writer at KPMG, Analyst at Corporate Insight, Health Editorial Intern at Consumer Reports, Wealth Management Intern at Merrill Lynch, and Office Assistant at Sports Medicine and Orthopedic Rehabilitation, demonstrating a well-rounded professional background.

In her current role at Fivetran, Ciara leads customer marketing initiatives, concentrating on customer expansion campaigns and strategy development to enhance the customer journey from adoption to advocacy, reflecting her dedication to improving customer experiences.