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Chuck Hermans
Strategy Consultant, Global Markets/Logistics Professor, Real Estate Expert, Blockchain/Tech Board Director/CMO Advisor
Dr. Chuck Hermans is a seasoned professional with extensive experience in consulting, real estate, digital marketing, and analytics.
With a background in marketing, finance, and real estate, Chuck's expertise lies in helping corporate leaders achieve marketing results aligned with key performance indicators (KPIs) through strategic consulting.
He excels in defining go-to-market strategies that drive sales and profitability by leveraging technology, logistics, and service solutions.
Chuck's consulting projects span across various industries such as SaaS/tech, logistics, blockchain, manufacturing, retail, food & beverage, higher ed, digital freight, and real estate, encompassing areas like GTM strategies, positioning, messaging, surveys, big data, and predictive modeling.
In the real estate sector, Chuck boasts over 30 years of experience, specializing in negotiating commercial deals and identifying core, value-add, and opportunistic real estate opportunities. He holds a keen interest in real estate acquisitions, proptech, and real estate tokenization.
With a passion for digital marketing and analytics, Chuck has successfully developed marketing platforms in education, travel, professional services, and real estate. He offers expertise in sales funnels, digital ad strategy, SEO strategy, content strategy, email strategy, and website CX design.
Chuck's educational background includes a PhD in Marketing, an MBA in Finance, and a BBA in Real Estate from New Mexico State University. Additionally, he holds a High School Diploma from Mayfield High School.
Throughout his career, Chuck has held various roles such as Full Professor of Marketing & Logistics at Missouri State University, Advisor/Partner at Rep Effect, LLC, Board Advisor/Sales Advisor/Partner at uAdventure Travel, and Board Member/CEO of SynchroLedger, USA, among others.
He's well-versed in a multitude of tools including IBM SPSS Statistics & Modeler, SAS, LISREL, Google Analytics, Google Ads, Wordpress, SEMrush, and more, showcasing his proficiency in analytics and marketing technologies.
Chuck Hermans values family, friends, integrity, honesty, bold courage, innovation, and hard work, reflecting his positive outlook and collaborative approach in all endeavors.