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Christopher Shields
Digital Marketing Leader • eCommerce • Customer Acquisition • Product Management
Christopher Shields is a Digital Marketing Executive known for leading global teams in developing and launching innovative products and strategies in eCommerce and Consumer Goods industries.
His expertise includes marketing strategy, team management, program implementation, and utilizing technology for efficiency and profitability.
With a bias towards action and data-driven decision-making, Christopher excels at recognizing and nurturing talent, navigating cross-functional collaborative environments, influencing stakeholders, and leading teams through complex initiatives.
Education-wise, he studied BA in International Politics and Economics at Middlebury College, European Politics at Université Sorbonne Nouvelle - Paris 3, and MBA in Marketing, Strategy, Analytical Consulting, Decision Sciences at Northwestern University - Kellogg School of Management.
Previously, Christopher held roles such as Director of Demand & Marketing at Mars, Sr Director of Global Marketing at Liquidity Services, Sr Director of Customer Acquisition at Backcountry.com, Director of Merchandising (Europe) at Groupon, among other roles at Sears Holdings Corporation, The Boston Consulting Group, and in political fields.