Christine Glossop

Christine Glossop is a marketing professional with expertise in search engine optimization (SEO) and content marketing. She previously held the position of SEO Manager at Looka, an AI-powered design platform based in Toronto, Canada.13

In her role at Looka, Christine was responsible for managing the company's SEO strategy, likely focusing on improving the website's visibility in search engine results and driving organic traffic. She worked at Looka from November 2019 to June 2021, serving as an SEO Content Specialist before being promoted to SEO Manager.3

Career Progression

Christine's career has evolved within the digital marketing space:

• She currently works as a Senior Content Marketing Manager at Blue J.3
• Prior to her current role, she was the SEO Manager at Looka.
• She started at Looka as an SEO Content Specialist before being promoted.

Expertise

Christine specializes in various areas of digital marketing, including:

• Search Engine Optimization (SEO)
• Content Marketing
• Digital Marketing for Startups

Her experience suggests she has a strong understanding of how to create and optimize content to improve a website's search engine rankings and drive organic traffic.2

Professional Insights

In her professional capacity, Christine has shared insights on content marketing strategies for startups. She emphasizes the importance of quality over quantity in content creation, stating:

"Larger companies will always have one key advantage over startups: resources. Smaller companies lack the resources to put out a dozen blogs a week, but that doesn't mean they can't beat out the competition. Put your content efforts into quality, not quantity, to build out resources that really help customers."2

This approach reflects her understanding of the challenges faced by startups and the importance of strategic content creation in digital marketing.