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Christine Fitzgerald
Senior Director of Clinical Integration and Patient Engagement at BrightSpring Health Services | Marketing | Product Marketing
Christine Fitzgerald is a seasoned marketing expert with a strong track record in setting the stage for New Business and Customer Management teams to close deals in both B2B and B2C sectors.
She possesses core competencies in Digital & Cross-Channel Marketing, Voice of the Customer & Journey Mapping, Creative Strategy & Execution, Event Management & Trade Shows, Thought Leadership, Competitive Intelligence, Data Analysis, and Team Leadership.
Christine's collaborative leadership style has been instrumental in building and revitalizing marketing, sales, and public relations functions in organizations spanning from startups to Fortune 500 companies.
Her career highlights include activating Voice of the Customer plans, overhauling digital experiences for diverse audiences, creating innovative B2B product introductions, and leading high-performing marketing teams.
Christine has a Bachelor of Arts in Communications from Central Connecticut State University and has undergone marketing consultancy training through Encore!Connecticut at the University of Connecticut.
She has held key roles such as Director of Sales Enablement and Thought Leadership at Afiniti, Strategic Marketing Manager at Aetna, and Director/VP Marketing across various organizations like Centene Corporation, Cammack Health LLC, and OneBeacon Insurance Group.
For marketing expertise, Christine can be reached at ChristineAFitzgerald@gmail.com or 860.461.6672.