Dickinson College

The University of Queensland

Peking University

Partner, Director of Business Development at Cohere

Cohere

Director Of Business Development

At Media (now known as Cohere) is a full-service branding agency focused on creating tailored brand strategies to deliver high returns for our clients.

Responsible for overall strategy, project management, and account management for key clients across a variety of industries. Serve as the direct link between the creative process and the client. Clients served include:
• American Diabetes Association
• Duane Morris LLP
• Reybold Group
• University of Pennsylvania
• University City Science Center
• Reinhold Residential
• Comcast

Account Executive

Fanpage Toolkit is a start-up social commerce and marketing platform that is fully integrated with Facebook and operates parallel to its closed ecosystem, bringing fully functional store fronts and promotional tools directly to Facebook.

• Contributed to overall marketing strategy of FPTK
• Oversaw social media messaging and marketing
• Managed community building with promotions and events
• Assisted with product sales and training webinars
• Wrote, edited, and managed blogs, press releases, and platform content
• Reached out to potential partner brands for testimonials and case studies

Fanpage Toolkit

Digital Marketing Strategist

Coordinated with Social Media Marketing Manager and marketing team to craft social media messages and strategies to help make the 2012 International Consumer Electronics Show (CES) the largest show in the organization's history, with over 153,000 in attendance.

• Held responsible for posting daily messages to 60,000+ Facebook Fans and 33,000+ Twitter followers 
• Developed and adhered to a monthly social media content calendar 
• Independently implemented the most successful social media program for CES: Trivia Tuesday 
• Conducted live, on-site social media coverage of the 2012 CES 
• Provided on-site photography to make the 2012 CES immediately available to social networks 
• Composed monthly analytical reports on social media progress using Radian6 and Google Analytics 
• Helped grow CES Facebook page from 30,000 fans to 60,000 (+100%) in 6 months
• Launched CES presence on two new social media platforms: Sina Weibo (Chinese) and Google+ 
• Created individualized social media analyses for co-branded messaging partners such as Sony, Dolby, Mercedes, Ericsson, Qualcomm, Ford, YouTube, and ESPN3D

Consumer Technology Association

Social Media Marketing Intern

As an Assistant Associate in this award winning PR and communications agency, I worked directly with the entire team to assist in media research, pitching, writing, and brainstorming for a variety of high-profile clients. I met tight deadlines and succeeded in a fast-paced agency environment.

Warschawski

Assistant Associate

Duties included: assisting the company with trade, legislative, and international policy research and updates, attending and reporting on DC think-tank events and Capitol Hill hearings, compiling weekly reports for high-profile clients, and managing and updating the company website. (Business named changed from Masaoka & Associates)

Washington Research & Analysis, LLC

Research Associate

Working with the Office of Sustainability and Dickinson’s Facilities Management I became an active part of Dickinson’s efforts to become more sustainable. My duties included designing and implementing new sustainability initiatives, participating in weekly strategic meetings, and creating and maintaining web communication with the student body.

Sustainability Communications Intern

Created media lists and provided research support for this private, international PR firm.

Chris Richards