Sign In
Get Clay Free →

Suggestions

    Chris Parsons

    Chief Executive at MediaPaedia Broadcast and SubText Digital

    Chris Parsons is the Chief Executive at SubText Digital, a company focused on enhancing accessibility in media through subtitling and other innovations. He has over 20 years of experience in the media industry, demonstrating a strong vision and leadership skills as a business pacesetter. In addition to his role at SubText Digital, he is also the Chief Executive of MediaPaedia Broadcast.1

    Parsons has been vocal about the importance of accessibility in advertising, advocating for subtitling in commercials to ensure that brands are more inclusive. He has stated that subtitling is an effective way for companies to make their content accessible to a broader audience, particularly benefiting those with hearing impairments.234

    His professional background includes significant expertise in media management and a commitment to improving communication standards within the industry.

    Highlights

    Apr 12 · fundraising.co.uk
    Over half of 18-34 year olds favour charities that use subtitles in ...
    Mar 18 · marcommnews.com
    72% of people in the UK think all adverts should be subtitled
    Research: 72% think all TV ads should be subtitled

    Related Questions

    What are Chris Parsons' main achievements at SubText Digital?
    How did Chris Parsons transition from academia to a business leadership role?
    What are the key projects Chris Parsons has led at SubText Digital?
    How does Chris Parsons' background in privacy and surveillance influence his leadership at SubText Digital?
    What are Chris Parsons' views on accessibility in advertising?
    Chris Parsons
    Chris Parsons, photo 1
    Chris Parsons, photo 2
    Get intro to Chris
    Add to my network