Chris Hayes

Chris Hayes is a seasoned professional with over twenty years of experience in developing digital and integrated marketing solutions.

Having served as the Global CMO of Code and Theory, Chris led the agency through a successful repositioning, resulting in acquiring major clients like New York Life and expanding into new sectors like health, wellness, insurance, and tourism.

His career highlights include driving growth at leading agencies like Young & Rubicam, HUGE, and Critical Mass, where he spearheaded successful campaigns and partnerships.

Chris is known for his strategic thinking, entrepreneurial spirit, and expertise in new business development, agency marketing, social media, and search marketing.

His influence extends to mainstream media, with frequent features in CNN, The New York Times, The Huffington Post, and Advertising Age.

Chris holds a BA in American Studies with a Politics Concentration from Fairfield University and has a diverse educational background spanning Palmer Academy and Greenwich High School.

With a rich organizational history, Chris has held key roles at various companies including Roth Ryan Hayes, Code and Theory, Critical Mass, HUGE, and Young & Rubicam, among others.

He has also founded ventures like Barc Skincare and held academic positions at institutions like New York University.

Chris' past experiences include leadership positions in marketing, new business development, and integrated marketing at several prestigious organizations.