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Chris Davies
EVP Marketing, Distribution and Business Development at BBC Global News
Chris Davies is a highly experienced and digitally focused marketing director with a wealth of experience in various marketing and commercial functions. With a background in brand strategy and strategic marketing, Chris excels in integrating brand positioning strategies within organizations and driving cultural and organizational change at senior levels. Currently serving as the Sales and Marketing Director for BBC Global News Ltd, overseeing marketing functions, audience insights, data analytics, and sales targets. Chris's specialties include digital marketing, trade marketing, and brand/consumer marketing, with a strong track record of managing commercial sales targets at organizations like British Airways and the BBC. With a focus on strategic marketing, Chris aligns brand and business strategies to achieve competitive advantages and foster overall business growth.