Chitra Balireddi

Chitra Balireddi is a Strategic Operator with over 20 years of experience in the Consumer Products and E-Commerce/Retail sector, specializing in scaling companies globally and driving growth across Wholesale, Retail, and E-Commerce channels.

Her expertise lies in being highly analytical, focusing on brand-first approaches, and keeping the consumer at the forefront of her strategies. Chitra possesses a deep understanding of the Fashion, Beauty, Jewelry, and Luxury segments.

Chitra's early career involved Digital Transformation and Strategy Consulting roles, shaping her foundation in the industry. She holds an MBA from Harvard Business School and has completed Masters and Bachelors degrees in Computer Engineering.

Throughout her career, Chitra has held significant positions at renowned organizations. She served as the Chief Commercial Officer at Glossier, Inc., and played strategic advisory roles at CLYBL and Terez. Additionally, her experience includes leadership roles at CHANEL, where she oversaw Retail Operations, Client Experience, Customer Insights, and Marketing Analytics.

Prior to these executive positions, Chitra worked in strategy, marketing, and sales at The Boston Consulting Group and gained digital and E-Commerce expertise at Deloitte and Capgemini.

Chitra Balireddi's extensive educational background, combined with her diverse professional experience, has equipped her with a comprehensive skill set to drive business success in the ever-evolving consumer market.